A document from the Campaign for Tobacco-Free Kids said menthol should not be immediately banned because it would negatively impact public health. Myers is still head of the Campaign for Tobacco-Free Kids and is now one of the most vocal supporters of prohibition
Retrieved August 28, 2012
Starting with Pearl Tobacco (1871) and continuing with Woodburys Facial Soap, Jovan Musk Oil, Benetton, Carls Jr., Victorias Secret, and the poster child for sex in advertising, Calvin Klein jeans, each of these companys fortunes turned from poor to profitable by painting a direct line from their products to sex (see sidebar, page 49)
Yes, some people quit smoking cold turkey without medication or NRT, but studies (like those from the National Library of Medicine) show that combining behavioral therapy with medications or NRT significantly increases success rates
This is due to the large portion of the companys US sales that come from menthol cigarettes, which the FDA has been threatening to ban for years