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This hidden economy operates openly, with South Africas illegal products controlling 58% of their cigarette market

You always know the topic of discussion

Similar to the Human Rights Campaign, which last year asked social media users to change their profile pictures to a version of its logo, an equal sign, to show support for marriage equality, the campaign urges teenagers to change their profile pictures, too

The alluring room note will also beckon those around you like moths to a flame, so we suggest you choose your location wisely if you're looking for some peace and quiet to enjoy a mild and mellow bowlful of Black Forest

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell